Text messages as an effective tool for disruption communication 

Text messages reach your recipients instantly and directly on their mobile phones. Unlike email or social media, SMS does not require an internet connection and is often read shortly after being received. This makes SMS communication especially useful in situations where traditional channels may be congested or unavailable.

In disruption communication, it is important that messages are short, clear, and easy to understand. Text messages enforce brevity, helping to avoid confusion. Additionally, messages can be targeted by area, group, or service users, ensuring the right information reaches the right people exactly when needed.

You can automate text message sending using Tavoittaja’s API, allowing messages to be sent either when a disruption occurs or proactively at a scheduled time. Scheduled messages are useful for informing about power or water outages, traffic disruptions, or precautionary instructions.

While text messages are effective on their own, they work best as part of a multichannel communication strategy. Tavoittaja’s messages can be integrated with your company or organization’s emails, mobile apps, or social media notifications, ensuring that information reaches the widest possible audience.

In emergencies such as storms, power outages, or fires, many communication channels can be unreliable. Text messages are often the most reliable, as they use basic mobile network features and do not require a broadband connection. This makes Tavoittaja an excellent tool for ensuring safety and timely information.

Tavoittaja provides the ability to track message delivery and recipient reach. This allows you to evaluate the effectiveness of your disruption communication and take additional measures quickly if needed.

Many systems send text messages slowly; sending a large batch, such as 10,000 messages at once, can take a long time—sometimes up to 30 minutes. In time-critical disruption communication, it’s crucial that your messages reach recipients immediately. With Tavoittaja, even large deliveries are transmitted to carriers almost instantly, ensuring your SMS reaches recipients without delay. 

Tavoittaja is a completely no-monthly-fee service (€0/month). You only pay for the messages you send. This helps reduce the costs of disruption communication, especially if message sending is sporadic, as a monthly subscription can become significantly more expensive over a year.